client:

High West Distillery

Field Production
Photography
Influencer Partnership

roles:

Park City / Tahoe

location:

THE PARTNERSHIP: Building on a five-year collaborative relationship, High West brought us to their Park City headquarters and distillery to capture the brand's rugged, authentic spirit alongside their ambassador, legendary snowboarder Shaun White.

THE EXECUTION: Blurring the lines between production unit and influencer talent, we captured a premium library of photo and video assets for the brand. Simultaneously, we produced highly tailored vertical social assets optimized specifically to perform across Shaun’s audience and our own channels.

a photo of legendary snowboarder shaun white for high west distillery, captured by cody and victoria
A man sitting on a log at the beach with a dog, holding a drink and bottle nearby, during dusk.
A mug of hot beverage, garnished with a slice of orange and a cinnamon stick, with the words 'High West' and a mountain logo printed on the mug, sitting in the snow.
A smiling woman wearing a green beanie and an orange apron, holding a glass of beer, standing outdoors in a winter setting with snow, with a wooden building and other people in the background.
A bottle of High West whiskey, a glass with ice and orange slices, a bottle of Old Fashioned cocktail mix on a rocky surface outdoors with a scenic view of mountains and Lake Tahoe in the background for a commercial beverage photo shoot.
Snowboarder Shaun White smiling and holding a glass of whiskey outdoors in winter, with snow on a barrel and the ground, a wooden building in the background, and two bottles of High West whiskey on the barrel.
Front of a rustic building hosting a ski and snowboard shop with wooden barrels, snow-covered ground, and people in winter clothing standing outside in snowy weather.
A woman standing on a large rock formation in a desert landscape during sunset, with mountains and cacti in the background. She is wearing a green t-shirt, shorts, hiking shoes, and carrying a backpack, holding a water bottle, looking off into the distance.